Who is RoleModel Software?

Our Background

RoleModel Software is a world-class, collaborative software development team dedicated to delivering the highest quality custom web and mobile software solutions while cultivating a work environment where community, family, learning, and mentoring flourish.

Founder Ken Auer, established RoleModel in 1997 with the goal of helping businesses succeed with scalable software. Over the years, that mission hasn’t changed. RoleModel continues to guide and provide for their clients. RoleModel’s CEO Caleb Woods leads the team towards constant improvement and success, delivering high value tailored software solutions.

Our Core Values

Our core values are foundational to the RoleModel Way and the culture we’ve built at RoleModel Software. Each value stands on its own, but combination casts a unique vision for where we want to go as a flourishing organization that develops leaders, launches careers, and serves with humility so that others would see God glorified in our work. 

Why Core Values

Core values are a constant reminder of how we should be behaving, how we should be making decisions, and how we should be working with each other. They are not surface level; they need to be ingrained deeply and put into practice daily. It is a focusing mechanism for the organization and ultimately unifies us to accomplish our long-term goals.

Character

Character is the foundation of everything that we do at RoleModel. It is not just the absence of moral failure.

Character is built through dependable trust, demonstrated through humble confidence, while embracing servant leadership.

Collaboration

Collaboration is equal parts art and science. Whether it's communicating with our partners or coworkers, everything we do is about collaboration.

Collaboration is results oriented, leveraging our collective contribution by everyone leaning in.

Craftsmanship

Craftsmanship is more than just how we build software and technical details. It is pursuing excellence and is brought about by character combined with collaboration to drive positive results.

Craftsmanship is focused on sustainable delivery with our service oriented approach through disciplined professionalism

Want to join our team?

Think you might be a fit for our team? Learn more about getting started as a beginner at RoleModel through the Craftsmanship Academy or open positions we have available through careers.

Let's discover what you can accomplish with software tailored to your business today! 

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